Ready for Microsoft Advertising’s Consent Mode? As of May 5th, you need to be
As of 5 May 2025, website owners beware: You will need to be ready for Microsoft Advertising’s Consent Mode. Microsoft Advertising will require all websites using its tracking tools to send a “consent signal” when visitors come from the European Union, United Kingdom or Switzerland. Citing its concern with protecting users’ personal information for both regulatory and consumer trust purposes, Microsoft takes this step in an effort to align with major global privacy laws, such as the EU’s GDPR.
How to Install Consent Mode v2: Step-by-Step Guide
In this guide, we’ll walk you through the installation process, troubleshooting common issues, and customizing settings for Consent Mode v2.
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