IAB TCF 2.2 Compliance
We’re thrilled to announce that CookieHub now fully supports IAB TCF 2.2. Our commitment to staying at the forefront of data privacy compliance means that you can seamlessly navigate the evolving landscape of digital advertising. With CookieHub, you’re equipped to meet the latest standards and provide your users with transparent, customizable consent options, all while ensuring adherence to regulations like GDPR.
What is TCF 2.2?
- IAB TCF is an industry-standard framework developed by the Interactive Advertising Bureau (IAB) for obtaining user consent in digital advertising.
- It helps digital publishers and advertisers comply with data privacy regulations, especially GDPR, by providing a standardized approach to collecting and managing user consent.
- The framework promotes transparency by allowing users to make informed choices about data processing and advertising preferences.
- IAB TCF provides a means for websites and apps to communicate users' consent choices to ad vendors and other data processors.
- The latest version, TCF 2.2, includes improvements and updates to enhance user privacy and streamline consent management.
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